Sunday, September 2, 2007

eco chic for the masses

Ta dah dah! Lancome is launching a carbon neutral campaign in two stages: (1) offsetting the environmental footprint of their models' travel by planting 10,000 trees, (2) designing limited edition tees with Rag & Bone. 100% organic, lightweight, and a wicked promotional piece for the masses.



Retails for $50

www.lancome--usa.com/clothing/eco-chic-tshirt.htm
www.carbonfund.org

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